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Biography – William H. Smalley

Bill Smalley is a strategic partner of Robert Harris Resources and President of Smalley & Company Inc. (SCI), a consulting and training firm that helps companies improve performance in the marketing and sales process.

One of Canada’s leading authorities on business development and integrative marketing and selling strategies, Bill is an award winning sales and marketing professional with over 30 years of experience in business strategy, marketing, and domestic and international sales.

He is the author of “The Art of Business Development” a two day course in professional business development and has taught courses in Marketing, Professional Selling, Strategic Account Management, Negotiation Skills, Professional Sales Management, Team Building and Coaching, Leadership, Professional Sales Management, and Personal Productivity and Time Management. He is a seminar leader with the Canadian Professional Sales Association and his international experience includes business development work primarily in the Middle East (Saudi Arabia and the United Arab Emirates).

He has held management positions with Canadian Gypsum Company, United States Gypsum International Division, Mediacom (Canada’s largest outdoor advertising Company), LePage Ltd., Gall Advertising, Certainteed Corporation, and IDC Telecommunications Canada Inc., where he managed exclusive marketing licenses with the Canadian Olympic Committee, the Canadian Football League, Earth Day Canada, and worked with Air Canada, McDonald’s, Ford, and Sunquest travel.

More recently his other clients have included the NTN Interactive Network (Canada’s only digital satellite television network broadcasting to the hospitality industry), the Canadian Outward Bound Wilderness School, the Toronto Rock Lacrosse Club, and Konica Minolta. He has delivered keynote seminars and training to clients including the Toronto District Health Council, Synergi Global Travel Management Canada, Aliant, John Deere, Timberland Canada, AMJ Campbell Van Lines, Karl Storz Endoscopy (medical instruments), TD Waterhouse, Scotia McLeod Investing, Miller Thompson LLP, and Canada Mortgage and Housing Corporation.

Bill is a member of the Canadian Professional Sales Association, the American Marketing Association, and the Strategic Leadership Forum, and has served on the Marketing Advisory Committees of Humber College, The Canadian Outward Bound Wilderness School, and Theatre Ontario. A former army reservist, he maintains a lifelong interest in military history and strategy and continually finds relevant applications for business situations. He holds a Bachelor of Arts Degree from the University of Western Ontario, an Executive MBA (with a first in class in marketing) from the Rotman School of Management, University of Toronto, and a Certified Sales Professional Rating (with distinction) from the Canadian Professional Sales Association.